Saturday, February 17, 2007

A New Way of Doing Real Estate

I started SactoLiving because I wanted to rethink the way the Real Estate business was being done. I think the old model of scouring for a listing, throwing it on the mls, doing a couple of newspapers ads and waiting for a buyer is outdated. My belief is both buyers and sellers should be getting more... I think Real Estate needs to be integrated with other services which offer customers a truly "full service" agency. In addition to design and marketing, my photography experience is an additional service that I provide to clients. The New York Times published an article about how crucial good photography is for selling homes these days. It stated that:

“Eighty percent of people across the country who bought a new home last year used the Internet while house hunting, and they rated photographs as the most useful tool in their search, according to a survey of buyers and sellers “

This makes complete sense. The first impression is always the most important. Below is a link to a multimedia presentation of the article:

http://www.nytimes.com/packages/html/realestate/20070211_COV_AUDIOSS/blocker.html

1 comments:

Jake Favour said...

Hey Danh, great start. I'm a design consultant here in Sacramento and I've been working with real estate and contracting professionals for several years now and I have always been struck by the rift between agents, designers and builders.

Its nice to see someone marrying two synergistic industries that share so much. Contact me I'd love to talk more about what you are doing.